RDC Viagens

2020·Travel subscription

The right plan for your next trip

RDC is a travel subscription club, which for more than 27 years has delivered all the travel needs of its subscribers in a simple, practical and budget-friendly way.

The challenge for this project was to make it clear to new subscribers the advantages and the wide choice of accommodations available with RDC, bringing discovery as the main navigation focus.

RoleVisual Designer
Tools
Figma·Photoshop
Skills
UI Designer·Branding
RDC UI Design
RDC UI Design
RDC UI Design
RDC UI Design
RDC UI Design
RDC UI Design
RDC UI Design
RDC UI Design
RDC UI Design
RDC UI Design
RDC UI Design
RDC UI Design
RDC UI Design

Next project

Inter-agency partnership for best results

This project was a collaboration between two agencies within the Publicis Groupe brazilian operation for a landing page informing consumers about lactose intolerance. Publicis Brazil was in charge of the key-visual for Nestlé’s Nido (named Ninho in Brazil) and Prodigious Brazil delivered the promotional landing page.

I was responsible for adapting the key-visual, a one pager magazine ad, into UI designs for both desktop and mobile and creating any new visual graphics required for a better user experience in that translation.

RoleUI Designer
Tools
Sketch·Photoshop
Skills
UI Design·Key-visual
{templateAltText}
{templateAltText}

Key-visual examples

Below you can see two examples of the visuals presented by the advertising agency. Following that, we had to explore highlight and hover colours, body copy fonts, icons and illustrations.

{templateAltText}
{templateAltText}
{templateAltText}
{templateAltText}
{templateAltText}
{templateAltText}
{templateAltText}
{templateAltText}
{templateAltText}
{templateAltText}
{templateAltText}